Wednesday, February 28, 2007

Gliteratti!!

What can you imagine when you see people like Dilip Kumar and Saira Banu, Sanjay Dutt and Priyanka Chopra, Yash and Pam Chopra and Karan Johar, Poonam Dhillon and Yukta Mookhey, Mithunda and Madhur Bhandarkar from the Hindi Film Industry and then you have people like Ronit and Manasi Roy, Manini De with Purbi Joshi, Tarana and Shweta Tiwari, and to add to the masala you have Rakhi Sawant! Well, I'm certainly not talking about a meeting of the film fraternity with the Tele - Stars, it just so happens that I was a witness to my first ever Gliteratti event!

Kelvinator sponsored this GR8 Women Achiever's Awards 2007 for the 5th time this year and the function was held at ITC Grand Maratha Sheraton with the collaboration of the women's wing of FICCI (Federation of Indian Chambers of Commerce and Industry) that is FLO (FICCI Ladies Organisation)

At this event great women achievers in various fields like Medicine and Healthcare, Special Education, Archery, Writing, Journalism, Beauty, Music, Dance, Fashion, Banking, Fine Arts, Cinema, Advertising, Entrepreneurship, Finance were presented with awards for excellence that they have achieved in these respective fields.

A special mention of Minister Renuka Chowdhury for her political leadership, along with Saira Banu as a lifetime achievement award for her contribution towards the Hindi Film Industry, and also one for Ms Neelam Katara for her acts of indomitable courage were acknowledged and presented.

Apart from the actual function which went off well no doubt, what striked me as odd was the fact that after the function was over there was so much chaos with all the news reporters running after people taking interviews on all topics whether or not they were related! I mean, I overheard someone interviewing Mithunda on his comments for the Indian World Cup Team!! What kind of a context are we talking about, here is a programme where they're talking about starting a movement to help the girl child and all our media is interested in knowing are the comments from the glamour world to act as fillers for their shows.

The post - function scenario has left me slightly baffled about the effectiveness of trying to spread a word using the power of the celebrities but then all we can do now is wait and watch.

The programme incidently will be telecasted on Sony Tv on the 11th of March at 8:00 pm. :)

3 comments:

Vimal Pillai said...
This comment has been removed by the author.
Vimal Pillai said...

Hey I checked my blog after quite a long time today and your comment on my post was good education for me...

And this article of yours is in a way on the same lines... about celebrities and media...a potent combination to spread mass awareness... though it is left rather unutilized.

Heartfelt Words :) said...

Hey.. watched this event partly. Thanks to Sportscentre didn't get to watch it entirely.

Good Show though! :)